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The Highest Goal: The Secret That Sustains You in Every Moment
The Highest Goal: The Secret That Sustains You in Every Moment

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Authors: Michael Ray, Jim Collins
Publisher: Berrett-Koehler Publishers
Category: Book

List Price: $24.95
Buy New: $5.00
You Save: $19.95 (80%)



New (19) Used (31) from $2.63

Avg. Customer Rating: 4.5 out of 5 stars 15 reviews
Sales Rank: 467819

Format: Illustrated
Media: Hardcover
Number Of Items: 1
Pages: 184
Shipping Weight (lbs): 1.1
Dimensions (in): 9.2 x 6.1 x 0.7

ISBN: 1576752860
Dewey Decimal Number: 158.1
EAN: 9781576752869
ASIN: 1576752860

Publication Date: June 16, 2004
Availability: Usually ships in 1-2 business days
Condition: New Book and Dust Jacket. Lightest of shelf/storage wear. SHIPS W/IN 24 HOURS! FREE INSURANCE on all orders! E-mail notification! Careful, thorough packaging. Fast, personal service. No hassle, full refund return policy! COMBINE SHIPPING - TENS OF THOUSANDS OF OTHER BOOKS/CDs/MOVIES AVAILABLE!

Also Available In:

  • Paperback - The Highest Goal: The Secret That Sustains You in Every Moment

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Editorial Reviews:

Product Description
The Highest Goal reveals the secret discovered by thousands of people who took the author's Stanford School of Business creativity course: that having a meaningful goal is a source of power, inspiration, and guidance that helps one persist even through the worst of times, and ultimately leads to success. The book combines practical business advice with spiritual motivation and creative insights. In addition, it discusses proven steps that people can use on a daily basis to take a personal stand and turn the chaos of difficult times into a complete and fulfilling life.


Customer Reviews:   Read 10 more reviews...

5 out of 5 stars The secret to happiness....   November 20, 2007
Michael Ray has nailed it! The highest goal as he describes it is what some might call their unique calling or the deep yearning that lies at the very core of their being. Like his Path of the Everyday Hero book, this one addresses what many have called true happiness. - John Renesch, author, Getting to the Better Future


5 out of 5 stars A Life Changing Book--Truly Transformational   April 20, 2007
 6 out of 6 found this review helpful

I recently read on Google that a thousand books are published every day in the United States. However, in my opinion, there are only a very few that are personally transformational or life changing. My short list of books that changed my thinking or made me sit up and take notice includes:

"The Road Less Traveled by M. Scott Peck
"The Art of Selfishness" by David Seabury
"Man's Search for Ultimate Meaning" by Viktor E. Frankl
"Ideas Have Consequences" by Richard M. Weaver
"Tuesdays with Morrie" by Mitch Albom
"Witness" by Whittaker Chambers
"Guide for the Perplexed" by E.F. Schumacher
"The Way of the Peaceful Warrior" by Dan Millman
"Meditations" by Marcus Aurelius
"The Lessons of History" by Will Durant
"Think and Grow Rich" by Napoleon Hill
"The Richest Man in Babylon" by George S. Clason
+ any books by Mortimer Adler and Eric Hoffer.

Now, I can add one more title to my list:--"The Highest Goal" by Michael Ray.

As a book junkie and an avid reader, I have skimmed and read many books, sometimes three or four times. Many of them have provided some wonderful insights and some new wisdom, but seldom does a book capture on every page profound thoughts and ideas of value. "The Highest Goal", in my opinion, does just that. When I read it, I took the time to underline key phrases and words, and wrote my own thoughts and ideas in the margins as well. After I was done, I was amazed at the number of entries I had made. For me, that is one important way to judge the value of a book. Moreover, the book is very well written in a clear and lucid style, and very well organized as well. Simple but quite profound, which is my highest accolade for a book.

I also call "The Highest Goal" a capstone book, which means for me, a book that brings together a lot of ideas under one framework. Michael Ray introduces eight simple life steps in his book and reinforces these life steps with a powerful mechanism he refers to as heuristics or "rules of thumb for insight and learning." What is truly powerful about these heuristics is that they are quite simple to understand and, of even greater importance, they are easy to put into practice on Monday morning--in business or in our personal lives. I believe this book can easily change the life of anyone who puts these eight life steps and heuristic "live-withs" into practice.

Here's my challenge to each of you. Buy the book, read it carefully, underline those ideas or thoughts that resonate with you, and in the margins write ideas or thoughts that are prompted by your reading. When you complete the book, I think you will be amazed at what has occurred. Michael Ray is a voice of value and his book is one to be shared with family, friends, and business colleagues. I would love to hear back from anyone who reads it. [...]



4 out of 5 stars Clear look at why you should align your life   July 13, 2006
 3 out of 4 found this review helpful

If you experience a lack of connection between what you love doing - what you are genetically and physically programmed to do - and your work, the misalignment can make you miserable. Author Michael Ray contends that life doesn't have to be that way. He guides you through some soul-searching steps to put you in touch with that one thing that really brings you joy. He calls this your "highest goal" - the quest that drives you to fulfill your purpose. He explains that you can think creatively, discover your highest goal, and steadily follow a path that leads to satisfaction, joy and meaning. We recommend this book to readers who are interested in self-help literature; Ray does a good job of explaining how to define your highest goal and get started on the path to achieving it.


5 out of 5 stars Live with   March 1, 2006
 5 out of 6 found this review helpful




Michael Ray, a professor at Stanford University, has some wonderful ideas for living fully in the present. In his book The Highest Goal, he suggests a concept for initiating meaningful change in our lives called "live withs."

A live what? A live WITH is a conscious way of seeing and perceiving the world. A live with allows us to purposefully choose our perceptions easing change and bringing awareness to our filters that we see through.

One of the live withs suggested is to "Have no expectations"
I discovered I have expectations for everything.In fact ,it is my expectations that cause so much dissapointment and misunderstanding in my life. That discovery along with the perseverance to really "live with" no expectation has allowed moments of aliveness and a fresh feeling about life that I had no idea I was missing!

This is a life changing book; equivelant to the work of Dale Carnegie and that genre.

Quite a live with, isn't it? What about trying it for the week?

Alicia Fruin










1 out of 5 stars Beware!   February 10, 2006
 18 out of 56 found this review helpful

This book is full of eastern religious philosophy and has little to do with reaching your highest goal. This book was assigned as required reading for an MBA program and I was extremely disappointed. Even if the author is a well-known Stanford professor, I believe he's a yogi first. Buyer beware! Needs to be -5 stars.

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